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The Voice

IABC Ottawa’s Premier Programming for Marketers, Communications, and Creative Advertisers Everywhere

IABC Ottawa’s premier podcast for marketers, communicators and creative advertisers. Join hosts Tina Barton, Sherrilynne Starkie, Angela Prokopiak and Gabriela Warrior Renaud as they provide expert insights and practical tips with the help of some of North America’s leading marketing professionals.

Jun 11, 2018

Sherrilynne Starkie, host of The Voice, facilitated an IABC Ottawa Special Interest Group discussion about the major trends in communications measurement and social media evaluation.  In this members' only event, a dozen communicators came together in the lunchroom at CIRA.  They had a lively conversation which began...


Feb 28, 2018

Sherrilynne Starkie, host of the voice chats with Kelly Rusk, digital director and partner at Banfield, about her recent IABC Gold Quill Award win for a social media campaign for Export Development Canada (EDC).

 

In this episode we learn how Banfield helped EDC integrate social media into its marketing communication...


Jan 26, 2018

Angela Prokopiak, host of The Voice, chats with two seasoned communications professionals to uncover how they earned a seat at the senior management table, a feat often deemed difficult for those in the communications profession.

In this two-part episode, we hear from  Cate Murray, Executive Director and Chief Operating...


Jan 26, 2018

Angela Prokopiak, host of The Voice, chats with two seasoned communications professionals to uncover how they earned a seat at the senior management table, a feat often deemed difficult for those in the communications profession.

In this two-part episode, we hear from  Cate Murray, Executive Director and Chief Operating...


Dec 1, 2017

Sherrilynne Starkie, host of The Voice, chats with Annie Marsolais, BDC’s marcoms vice president following her recent presentation to IABC Ottawa.  In this episode, we learn how BDC – Canada’s only bank devoted exclusively to entrepreneurs – is transforming perceptions about its brand.

 

Annie walks us through...