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The Voice

IABC Ottawa’s Premier Programming for Marketers, Communicators, and Creative Advertisers Everywhere

IABC Ottawa’s premier podcast for marketers, communicators, and creative advertisers. Join hosts Sarah Turnbull and Sherry Aske as they provide expert insights and practical tips with the help of some of North America’s leading marketing professionals.

Sarah Turnbull is a media professional based in Ottawa. She currently writes and produces for CTV News’ parliamentary bureau. Prior to this, Sarah helped launch a national podcast network under the banner of The 2020 Network, which hosted five shows focused on policy and current affairs.

Sherry Aske is a digital storyteller, podcast host, and former CBC Ottawa producer and journalist. She's now working as a communications and social media advisor for the public service.

Apr 28, 2011

Graham Machacek chats with Claire Mills, VP, Professional Development Portfolio, Centre of Excellence for Public Sector Marketing, to drill down on emerging trends that marketing communications professionals are grappling with and how to handle them on the job. It's all part of another slick info-rich edition of The...


Apr 13, 2011

Do you look at your web site with 'Googly Eyes'? Does Search Marketing factor into your Social Media efforts? What's the bounce rate on your homepage? If you've let Social Media push Search out of your marketing mix then listen in as Jud Rasmussen sits with SearchingWorks founder Chris Biber to discuss Search...