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The Voice

IABC Ottawa’s Premier Programming for Marketers, Communications, and Creative Advertisers Everywhere

IABC Ottawa’s premier podcast for marketers, communicators and creative advertisers. Join hosts Tina Barton, Sherrilynne Starkie, Angela Prokopiak and Gabriela Warrior Renaud as they provide expert insights and practical tips with the help of some of North America’s leading marketing professionals.

  1. All Episodes
  2. 2012
  3. 05

The Voice ep 32: Creating Effective Online Video

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May 22, 2012

TechCrunch recently reported that online video viewership was up 43% in 2011. In the past few months alone, we've had KONY 2012 surpass 85 million views and a one and half minute video for Dollar Shave Club propel the brand  into the minds of consumers across Canada and United States. On this episode of The Voice, 

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The Voice ep 31: Concepts, components and consequences of content

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May 8, 2012

With more than 20 years of marketing experience in the high tech industry, VP of corporate marketing Kirsten Watson has played a pivotal role in steering Kinaxis's innovative ventures in new media. In this podcast, Kirsten takes us along on Kinaxis's journey from SEO to social media to a fully integrated content...

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