Jun 5, 2013
Reid sat down with some of the winners at the IABC Ottawa Excel
Awards to explore what it takes to be a communicator today. The
roster of interviewees includes:
Helene Campbell (2:25): What it took as a communicator to turn her
Be an Organ Donor Twitter campaign into an international Give
to Live movement.
Kristine Simpson (9:30): How the Impaired Speed Skating Association
is using a powerful communications strategy to educate the public
about why it should be a sanctioned sport in the Paralympic
Lyons (14:40): How he drew attention to the important information
in CIRA's Factbook through visual storytelling.