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The Voice


IABC Ottawa’s Premier Programming for Marketers, Communicators, and Creative Advertisers Everywhere

IABC Ottawa’s premier podcast for marketers, communicators, and creative advertisers. Join hosts Sarah Turnbull and Sherry Aske as they provide expert insights and practical tips with the help of some of North America’s leading marketing professionals.

Sarah Turnbull is a media professional based in Ottawa. She currently writes and produces for CTV News’ parliamentary bureau. Prior to this, Sarah helped launch a national podcast network under the banner of The 2020 Network, which hosted five shows focused on policy and current affairs.

Sherry Aske is a digital storyteller, podcast host, and former CBC Ottawa producer and journalist. She's now working as a communications and social media advisor for the public service.

Jan 12, 2012

Are your key audiences sick of your organization's social media presence? How do your employees feel about it? How about you? Graham Machacek is joined by Mark Evans via Skype to unearth some key insights surrounding this popular topic. Find out if the bubble on social media time-wasters is about to burst and learn top tips to stay focused. Follow Mark's blog at www.markevanstech.com and on his website www.markevans.ca.