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The Voice

IABC Ottawa’s Premier Programming for Marketers, Communicators, and Creative Advertisers Everywhere

IABC Ottawa’s premier podcast for marketers, communicators, and creative advertisers. Join hosts Sarah Turnbull and Sherry Aske as they provide expert insights and practical tips with the help of some of North America’s leading marketing professionals.

Sarah Turnbull is a media professional based in Ottawa. She currently writes and produces for CTV News’ parliamentary bureau. Prior to this, Sarah helped launch a national podcast network under the banner of The 2020 Network, which hosted five shows focused on policy and current affairs.

Sherry Aske is a digital storyteller, podcast host, and former CBC Ottawa producer and journalist. She's now working as a communications and social media advisor for the public service.

Sep 28, 2016

An episode on podcasting - how meta, we know! The popularity of podcasts is on the rise - in Canada and around the world. People love them for their intimate nature, the convenience of listening to a good story - any time, any place. But podcasting isn't for everyone, and nobody knows this better than Neil Morrison, founding producer of CBC Radio's The Current. Over the course of fifteen years in radio, Neil led several high-profile CBC Radio programs including, The House, As It Happens and The Current.

Neil shares with Tina Barton what his time with the CBC taught him about podcasting and storytelling, what makes or breaks a story (or a guest!), and where his journey has brought him today.