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The Voice

IABC Ottawa’s Premier Programming for Marketers, Communicators, and Creative Advertisers Everywhere

IABC Ottawa’s premier podcast for marketers, communicators, and creative advertisers. Join host Sherry Aske once a month for expert insights and practical tips from some of North America’s leading marketing professionals.

Sherry Aske is a digital storyteller, podcast host, and former CBC Ottawa producer and journalist. She's now working as a communications and social media advisor for the public service.

Dec 15, 2015

In this episode of The Voice, host Tina Barton is joined by Shopify's Brennan Loh, Head of Business Development, and Courtney Symons, Partner Marketing Manager.

Many companies pursue the hi-tech dream, but few see the success that Shopify has. Only a decade ago, the company was a modest e-commerce platform run by three...


Nov 25, 2015

In this episode of The Voice, our host Gabriela Warrior Renaud chats with Alexandra Badzak, Director and Chief Executive Officer of the Ottawa Art Gallery. They discuss the Gallery’s Capital Campaign to build a new gallery and explore the profile building campaign that Alexandra led when she first became the...


Nov 10, 2015

A federal election can be a prime time to raise an organization’s agenda with Canadians and put it on the radar of the future governing party, but there’s also the risk of your message getting lost amongst all the other competing voices.

Learn how the Canadian Medical Association mobilized grassroots support from...


Oct 28, 2015

This week, we're taking you to Calgary and turning it over to guest host Will Tigley, Vice-President of IABC Calgary, who brings us insights from the keynote speakers at the IABC Canada West Region Conference.

Will discusses leadership strategy with Michelle Ray, leadership expert and founder of the Lead Yourself First...


Jun 24, 2015

This week on The Voice, our host Gabriela Warrior Renaud chats with Tim Schwab, Associate Professor for the Department of Communications Studies at Concordia University, about the Communications Studies program is structured, and what it offers students who are looking to start a career in...