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The Voice

IABC Ottawa’s Premier Programming for Marketers, Communicators, and Creative Advertisers Everywhere

IABC Ottawa’s premier podcast for marketers, communicators, and creative advertisers. Join host Sherry Aske once a month for expert insights and practical tips from some of North America’s leading marketing professionals.

Sherry Aske is a digital storyteller, podcast host, and former CBC Ottawa producer and journalist. She's now working as a communications and social media advisor for the public service.

Nov 20, 2012

Imagine having a chance to talk with someone who not only lived in, but conquered the world we see depicted on AMC's award-winning drama <em>Mad Men</em>! On this week's episode, host Danny Starr gets a chance to speak with George Parker who shares his thoughts on what makes a successful client/agency relationship based on his over 40 years in the advertising business. Be warned: George doesn't hold anything back. You are guaranteed to learn things that apply to agency and client relationships from this frank discussion of the past, present and future of the world we work in.

Core Insight: Don't be afraid to take risks, blaze new trails and trust the people you work with.

George Parker is the author of Confessions of a Mad Man and maintains a blog Adscam - a hilarious and honest look at the world of advertising.