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The Voice

IABC Ottawa’s Premier Programming for Marketers, Communicators, and Creative Advertisers Everywhere

IABC Ottawa’s premier podcast for marketers, communicators, and creative advertisers. Join host Sherry Aske once a month for expert insights and practical tips from some of North America’s leading marketing professionals.

Sherry Aske is a digital storyteller, podcast host, and former CBC Ottawa producer and journalist. She's now working as a communications and social media advisor for the public service.

May 21, 2013

We constantly hear that organizations are struggling with the challenges of how to integrate digital technology across the entire organization. What was once the responsibility of digital marketing and communications professionals has become the responsibility of every functional area and yet there are very few resources, best practices or even case studies that focus on how we can integrate digital technology effectively. Kelly Kubrick, co-owner of dStrategy and Online Authority shares the Online Maturity Model that provides an easy grading system and comprehensive framework to help you understand your organizations progression through the stages of digital maturity. Learn more about Kelly and the Digital Maturity Model on the Digital Strategy Conference website: